We leverage insider access and relationships with talent and models to create impactful collaborations between brands and influential creators. Our expertise in PR, events, and influencer marketing drives success.
Meet the talent managers, strategists and creative minds behind our successful campaigns. Our experienced team leverages decades of combined industry expertise, insider access and passion for innovating to deliver results for our partners and clients. Their strategic thinking and creative vision drive the impactful relationships we build between brands and talent.
Founder & CEO
Freedom founded 22 IMPACT in 2020 and has led its rapid growth into various industries by creating innovative strategies that create value for brands, talent, and clients alike.
Senior Assistant to CEO
As Senior Assistant to Freedom, Zandi manages scheduling, communications, and day-to-day operations, enabling smooth leadership functions so Freedom can focus on business growth and innovation.
Ebby supports the executive team with calendar management, event planning, and administrative tasks while learning the ins and outs of our active divisions.
Head of Models
Leveraging her insider knowledge and relationships, Donna connects major brands with our roster of runway and editorial models for impactful campaigns.
Sam is an experienced model booker with an eye for talent and a passion for connecting models with the perfect opportunities.
Meet Luke, a talented model booker with a keen eye for photography, effortlessly bridging the gap between capturing beauty behind the lens and curating it on the runway.
Kimberly is an expert in connecting influencers with brands and helping them thrive in the digital realm. With a knack for curating the perfect roster and executing successful campaigns.
Head of USA Talent
Randa is an experienced influencer manager with a proven track record of working with multi-national corporations to drive successful influencer campaigns in the USA.
Experienced public relations manager adept at developing and implementing strategic PR initiatives to enhance brand reputation and drive business growth for the agency and our clients.
With a proven track record in financial management, Simon utilises his expertise to optimise financial strategies and drive sustainable growth for 22 IMPACT.
Kym utilises his technical mastery and creative vision to produce stunning imagery that brings 22 IMPACT campaigns to life. His dynamic style, flexibility, and ability to realise any creative direction makes Kym an invaluable in-house asset.
Leading you to success by connecting top content creators and models with leading companies
Partner with authentic influencers who connect with culture and society to fuel your brand's resilience. Our creators have built genuine relationships with their audience, earning trust and delivering value beyond product placements.
Experience the full spectrum of talent management with our 360 approach. For talent and brands.
Crafting immersive brand experiences through meticulous production. We create moments that inspire deeper connections between brands and their audiences.
Representing the faces shaping culture. Connecting models with opportunities and brands with the best.
We're storytellers at heart. Our strategic campaigns shape perceptions, drive conversations, and build meaningful connections between brands and audiences.
Amplifying impact through targeted messaging. Building meaningful brand connections through PR expertise.