
Talent
Watchmaking
Automotive
2024
Lake Como
,
Italy
Talent
Pierre Laurent
Watches
,
Luxury
Chopard x Mille Miglia x Pierre Laurent—a campaign blending timeless luxury with Italian elegance. 22 IMPACT led production, creative direction, and logistics, ensuring flawless execution. Shot at the stunning Villa Fontanelle in Lake Como, the visuals captured the synergy between precision watchmaking and classic automotive heritage. With a high-value Chopard timepiece securely transported from Milan, the campaign delivered sophistication at every turn. Showcased across Chopard and Mille Miglia’s official platforms, it resonated strongly within the luxury and motorsport communities, reinforcing brand prestige and talent visibility.
Chopard x Mille Miglia – Lake Como
Lake Como
2024
WHAT WE DELIVERED
Talent identification & casting
Negotiation & contract management
Creative direction & alignment
Usage & exclusivity rights
End-to-end production logistics & transport
Client and talent communications
Multi-platform distribution
Post-campaign insights & analysis
Campaign imagery





"Precision, heritage, and pure luxury—this campaign was all about capturing the essence of Chopard and Mille Miglia. From concept to execution, every detail had to be flawless—and it was."
Freedom Doran
CEO, 22 IMPACT
how it works
01
Brief us
Share your campaign goals, timeline and budget. We'll get back to you within 24 hours with initial thoughts.
02
We cast & manage
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
03
You get results
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
BRANDS WE'VE WORKED WITH

















