Models

Eyeam

Eyeams Summer 2024 Skincare Campaign embraced glowing, healthy skin with a focus on natural beauty. Partnering with 22 IMPACT, the campaign highlighted the power of premium skincare and the confidence it inspires.

22 IMPACT managed model casting, talent coordination, and creative execution, ensuring every detail reflected Eyeams luxurious ethos. Lili-Mae (@lilimaeclearyy.x) was selected as the face of the campaign, embodying authentic skin positivity with her striking freckled complexion.

Shot in a London studio, the campaigns minimal yet high-impact visuals showcased hydrated, radiant skin, aligning with editorial beauty aesthetics. Designed for social media, digital ads, and Eyeams website, the campaign reinforces Eyeams position as a leader in premium skincare.


Eyeams Summer 2024 Skincare Campaign embraced glowing, healthy skin with a focus on natural beauty. Partnering with 22 IMPACT, the campaign highlighted the power of premium skincare and the confidence it inspires.

22 IMPACT managed model casting, talent coordination, and creative execution, ensuring every detail reflected Eyeams luxurious ethos. Lili-Mae (@lilimaeclearyy.x) was selected as the face of the campaign, embodying authentic skin positivity with her striking freckled complexion.

Shot in a London studio, the campaigns minimal yet high-impact visuals showcased hydrated, radiant skin, aligning with editorial beauty aesthetics. Designed for social media, digital ads, and Eyeams website, the campaign reinforces Eyeams position as a leader in premium skincare.


Eyeams Summer 2024 Skincare Campaign embraced glowing, healthy skin with a focus on natural beauty. Partnering with 22 IMPACT, the campaign highlighted the power of premium skincare and the confidence it inspires.

22 IMPACT managed model casting, talent coordination, and creative execution, ensuring every detail reflected Eyeams luxurious ethos. Lili-Mae (@lilimaeclearyy.x) was selected as the face of the campaign, embodying authentic skin positivity with her striking freckled complexion.

Shot in a London studio, the campaigns minimal yet high-impact visuals showcased hydrated, radiant skin, aligning with editorial beauty aesthetics. Designed for social media, digital ads, and Eyeams website, the campaign reinforces Eyeams position as a leader in premium skincare.


Industry

Industry

Skincare

Skincare

Beauty

Beauty

Location

Location

London

London

United Kingdom

United Kingdom

Year

Year

2024

2024

“Eyeam’s Summer 2024 campaign had to be special, and Lili-Mae was the perfect fit—her natural beauty embodied the brand’s vision. At 22 IMPACT, we don’t just book talent—we create the perfect synergy. This campaign is proof of that.”

Jasmine Breakspear

Senior Model Booker

Models

Karl Kani

Models

Karl Kani

Models

Karl Kani

Models

Nikon Europe

Models

Nikon Europe

Models

Nikon Europe

Models

Lani Lou

Models

Lani Lou

Models

Lani Lou

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