Our strategy for the ON SS24 campaign focused on meticulous planning and execution. We began by selecting Rabbi Kaninda, a model whose dynamic presence perfectly matched the brand’s vision. Through strategic negotiations, we secured optimal terms for all parties involved. Our logistical expertise ensured smooth coordination of the outdoor shoot, handling everything from transportation to on-site support. By aligning our resources and talent with the campaign's creative goals, we delivered a captivating and cohesive final product.