Eastpak x Peanuts: Elevating a Global Collaboration with Anjo Alexandre
At 22 IMPACT, we thrive on bringing creative partnerships to life. Our collaboration with Eastpak for their exclusive Peanuts collection was no exception. Tasked with managing all aspects related to talent Anjo Alexandre, we ensured a seamless fusion of street style and heritage branding, delivering top-tier content that resonated across global audiences.
We spearheaded the entire partnership process between Anjo and VF Corporation, meticulously handling talent submissions, curating high-quality content, and overseeing the project’s execution. From securing the right talent to refining the visual storytelling, every detail was carefully considered to maximise impact and align with the brand's vision.
Anjo Alexandre brought an effortless blend of style and authenticity to the campaign. His unique ability to create high-quality, engaging content helped amplify the collaboration’s reach, ensuring a genuine connection with Eastpak and Peanuts’ loyal fanbase.
Set against the urban backdrop of Düsseldorf, Germany, the campaign unfolded across dynamic street locations. The creative direction focused on a minimalist yet striking aesthetic, allowing the products to take centre stage while maintaining a raw, authentic appeal.
This campaign didn’t just look good—it performed exceptionally well. Featured across Eastpak and Peanuts’ official social media channels, the collaboration garnered significant attention, boosting engagement and reinforcing brand presence in the lifestyle and streetwear space.
From concept to execution, 22 IMPACT delivered a flawless campaign that fused heritage branding with contemporary street culture. Ready to take your next collaboration to the next level? Let’s make an impact together.
Eastpak x Peanuts: Elevating a Global Collaboration with Anjo Alexandre
At 22 IMPACT, we thrive on bringing creative partnerships to life. Our collaboration with Eastpak for their exclusive Peanuts collection was no exception. Tasked with managing all aspects related to talent Anjo Alexandre, we ensured a seamless fusion of street style and heritage branding, delivering top-tier content that resonated across global audiences.
We spearheaded the entire partnership process between Anjo and VF Corporation, meticulously handling talent submissions, curating high-quality content, and overseeing the project’s execution. From securing the right talent to refining the visual storytelling, every detail was carefully considered to maximise impact and align with the brand's vision.
Anjo Alexandre brought an effortless blend of style and authenticity to the campaign. His unique ability to create high-quality, engaging content helped amplify the collaboration’s reach, ensuring a genuine connection with Eastpak and Peanuts’ loyal fanbase.
Set against the urban backdrop of Düsseldorf, Germany, the campaign unfolded across dynamic street locations. The creative direction focused on a minimalist yet striking aesthetic, allowing the products to take centre stage while maintaining a raw, authentic appeal.
This campaign didn’t just look good—it performed exceptionally well. Featured across Eastpak and Peanuts’ official social media channels, the collaboration garnered significant attention, boosting engagement and reinforcing brand presence in the lifestyle and streetwear space.
From concept to execution, 22 IMPACT delivered a flawless campaign that fused heritage branding with contemporary street culture. Ready to take your next collaboration to the next level? Let’s make an impact together.
Eastpak x Peanuts: Elevating a Global Collaboration with Anjo Alexandre
At 22 IMPACT, we thrive on bringing creative partnerships to life. Our collaboration with Eastpak for their exclusive Peanuts collection was no exception. Tasked with managing all aspects related to talent Anjo Alexandre, we ensured a seamless fusion of street style and heritage branding, delivering top-tier content that resonated across global audiences.
We spearheaded the entire partnership process between Anjo and VF Corporation, meticulously handling talent submissions, curating high-quality content, and overseeing the project’s execution. From securing the right talent to refining the visual storytelling, every detail was carefully considered to maximise impact and align with the brand's vision.
Anjo Alexandre brought an effortless blend of style and authenticity to the campaign. His unique ability to create high-quality, engaging content helped amplify the collaboration’s reach, ensuring a genuine connection with Eastpak and Peanuts’ loyal fanbase.
Set against the urban backdrop of Düsseldorf, Germany, the campaign unfolded across dynamic street locations. The creative direction focused on a minimalist yet striking aesthetic, allowing the products to take centre stage while maintaining a raw, authentic appeal.
This campaign didn’t just look good—it performed exceptionally well. Featured across Eastpak and Peanuts’ official social media channels, the collaboration garnered significant attention, boosting engagement and reinforcing brand presence in the lifestyle and streetwear space.
From concept to execution, 22 IMPACT delivered a flawless campaign that fused heritage branding with contemporary street culture. Ready to take your next collaboration to the next level? Let’s make an impact together.
