Blu is a multi talented model, personal trainer and nutritionist with an easy, upbeat energy on and off set. He has worked with Burberry, Nike, Bicester Village, Calvin Klein alongside Idris Elba, and Karl Lagerfeld, and is known for bringing real athleticism and confidence to every shoot. A regular in cold water, he has fronted multiple Nike Swim campaigns and feels just as at home in the sea as he does in the studio. Outside of modelling, Blu runs his own gym, trains high profile clients including Victor Kunda, and spends his time swimming, surfing, hiking, climbing, cycling, cooking, DJing and playing chess.